Junior CRM Manager en Barcelona

Aristocrat

Lugar de trabajo
En sede
Horas
Full-Time
Prácticas
false
Habilidades
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Descripción de la oferta

As the CRM Manager you will be responsible for developing and implementing strategies for lifecycle across multiple channels and other players’ journeys paired up with a strong communication support. You will also head special campaigns and features to drive users engagement and monetization, supporting a fun experience for our customers. These processes involve working with high-level professionals inside the GameOps team, as well as across CRM Art, CRM QA, Product, Development, User Acquisition, Customer Support teams and more. You will report to GameOps Lifecycle Lead.

What You'll Do

  • You will have strong CRM management skills to oversee the entire lifecycle of campaigns/features, from ideation & development to launch & post-support across all CRM channels (email, in-app, push notifications)

  • You will monitor and evaluate campaign performance, using data to optimize and improve future campaigns

  • You will come with ideas of AB tests to improve business metrics

  • You will be data and KPI driven and understand how to drive towards data proven results as well as report on a key metrics such as engagement, monetization etc

  • You will work closely with various stakeholders, ensuring collaboration and alignment in order to execute CRM strategies (product teams, data teams, art teams)

  • You will have knowledge of the mobile gaming industry. (it's a plus)

  • You have the ability to conduct market research, analyse data, gather insights and proactively share with stakeholders.

  • You will be a strong communicator, both written and verbal, and keen to cultivate a collaborative team environment.

What We're Looking For

  • Extensive experience formulating and managing Lifecycle in a relevant industry (F2P and Social Casino games preferred).

  • Experience implementing and managing initiatives driven by personalization, customer segmentation, engagement and LTV of customers.

  • Capable of managing multiple priorities under pressure and tight deadlines in a fast-paced and changing environment.

  • Proficient in using CRM software and platforms (e.g. Iterable, Braze, Looker)

  • Creative thinker and wordsmith  

  • Well-articulated and an excellent team player.

  • HTML knowledge is a plus

  • University degree in Business Administration, Product Design, Marketing or Information Technology are preferred but, if you have transferable skills and experience, don’t hesitate to let us know.

Why Product Madness?

You will be joining a global powerhouse where you will be part of a world-class talented team that creates remarkable hit games such as Heart of Vegas, Lightning Link, Cashman Casino, Mighty Fu, and Big Fish Casino.  The success of these titles has led to over 400 million downloads and more than 50 million active users. But there is no stopping us there, we also have a new games team that is working on bringing new hit games to the market. Product Madness is an Aristocrat Technologies company within its digital games division of Pixel United.

Outstanding growth has seen us build Product Madness to more than 800 team members and counting, you can join one of our seven global talent hubs including London, USA, Canada, Spain, Poland, Ukraine & Israel.

You will be part of a company that is not only Mad about games but Mad about our people. Living by our value of people first, you will feel this firsthand from the moment you step into one of our fantastic studios. This is made possible by our amazing studio experience team who help make Product Madness such a fun place to work. Be it arranging endless snacks, weekly breakfasts & lunches, lavish Christmas & summer parties, happy hour drinks, social get-togethers and so much more.

So what is stopping you from coming and joining the Madness?

Our Values

  • People First

    We have the deepest respect for our people and their well being. We know they are exceptionally talented and will always have a choice. We want them to re-choose us every day. We are committed to building a culture where each person's voice will always be heard and addressed.

  • MAD for More

    Always improving, innovating and never settling for the existing. We push all boundaries with courage and ambition to become the world’s best games company.

  • Champion Together
    We excel at what we do but yet remain humble and helpful to our teammates. We champion one another and hold each other to high standards without any egos.

  • Globally Inclusive

    We are all Equal - regardless of the language we speak, where we live, our gender, religion or culture we come from. We want to build a global home, where everyone has the equal opportunity to make an impact.

  • Customer Focused

    We always think from the customer's perspective - be it players or internal customers.

    Improving their experience and joy is what drives us. Every client's success is our big win!

Travel Expectations: None

 

Acerca de Aristocrat

  • Entertainment

  • North Ryde, New South Wales, Australia

  • 5,000 - 10,000

Aristocrat Leisure Limited (Aristocrat) is a global entertainment and content creation company powered by technology to deliver world-leading casino and mobile games.

Listed on the Australian Securities Exchange (ASX) where it is a top 20 company (ASX code: ALL), the business is headquartered in Sydney, Australia, with over 7800 employees working in more than 20 locations across the globe.

Aristocrat offers a diverse range of products and services including electronic gaming machines, casino management systems, free-to-play mobile games and online real money games. Aristocrat has seven corporate functions and three operating business units, spanning regulated landbased gaming (Aristocrat Gaming), mobile games (Pixel United) and regulated online real money gaming (Anaxi). Our game and product portfolios collectively entertain millions of players worldwide every day.

Across our global enterprise, Aristocrat aims to create long-term sustainable value for all stakeholders by upholding our core values and producing the world’s best gaming content. Our people-first mindset prioritises the safety and wellbeing of our people. We have ambitions to be an industry leader in responsible gameplay and we invest in employees’ development and offer career pathways, so they have what they need to do their best work at Aristocrat.

Our values of Talent Unleashed, All About the Player, Collective Brilliance and Good Business, Good Citizen guide and inspire us every day.

We are excited about the future of Aristocrat and united by our mission we invite everyone to join us as we…Bring joy to life through the power of play!

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