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SEM Team Lead in Barcelona or Remote


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Job Description

We are looking for a self-motivated SEM Team Leader with strong analytical skills to join our dynamic team. The ideal candidate msut be fluent in both English and Spanish, possessing the capability to colaborate closely with the SEM Manager and with the SEM Team. Your primary responsibilities will include planning, implementing and analyzing paid search campaigns across brands and products. Operating in alignment with marketing and business objetives, you will primary utilize Google AdWords and Bing Ads, taking ownership of delivering customer-focused, profitable multi-category campaings within agreed-upon targets.

As a key contributor to the Marketing team, your focus will be on actively developing strategies to optimize the visibility of one of our projects and enhance the accessibility of websites and apps.

A little bit about us

LeadTech is an international company founded in 2007. Our core function is to create, develop and launch ideas engineered internally which finally become different online business verticals.

You will join our headquarters in Barcelona, being part of a cross-cultural company and work with experts of over 10 different nationalities. Join our team of young professionals and experience the excitement of developing online international projects on your daily basis.

If you have a creative and innovative mind, LeadTech is looking for you!


What will make you stand out from the crowd

  • Identifying growth opportunities, testing hypotheses and scaling winning tests to improve SEM traffic and increase ROI.
  • Delivering performance reports and insights to the PPC Manager and defining campaign actions accordingly
  • Addressing and escalating campaign performance issues.
  • Responsible for AB tests, Search Query analysis and keyword mining.
  • Supporting internal sharing of knowledge through training and coaching.
  • Core team member on various web projects, providing content management and user experience best practices.
  • Manage and coach a team of highly motivated PPC specialists and get hands-on with campaign setup, monitoring, and optimization.
  • Excellent analytical skills, with the ability to use data to inform strategy and optimize campaigns
  • Strong project management skills, with the ability to manage multiple projects simultaneously and deliver on-time and on-budget
  • Work with cross-functional teams, such as data science, project and web development, to create high-quality and relevant ad creatives and landing pages
  • Good knowledge of GA4 and the ability to use it to inform strategy and optimize campaigns
  • Knowledge of programmatic advertising platforms is a plus
  • Stay up-to-date with the latest PPC trends and best practices, applying this knowledge to improve campaign performance and efficiency.
  • Ability to foster a culture of continuous learning and growth.

How will you make a difference

  •  At least 3 years of experience in leading a marketing team of more than 2 paid search specialists.
  •  Proven track record of executing successful PPC campaigns that drive to growth and ROI targets
  •  Experience in marketing automation from daily operational tasks, reports and processes, to highly advanced strategic projects ideally in a large-scale environment
  •  Proficient in Google Ads and Bing Ads is mandatory
  •  Strong knowledge in Google Analytics, Google Tag Manager and/or other analysis tools
  • Facebook, Instagram, and other social media ads experience is a plus
  •  Business awareness. Able to coordinate projects and understanding needs and responsibility across multiple departments and teams with the goal of driving order growth and profitability
  •  Data-driven mindset, strong numerical and analytical skills with the ability to turn analysis into actions
  •  Ability to work independently and synthesize large amount of data
  •  Advanced Microsoft Excel skills
  •  Excellent multitasking abilities.
  •  Flexibility, being able to adapt quickly to changing priorities.
  •  Team worker, self-motivated and proactive
  •  Positive and resilient attitude with the ability to be innovative and collaborate
  •  Very strong attention to detail
  •  Fluent in English


Your team

We’re team-first. If you believe in the power of collaboration and that the team’s success is your success, then you’re one of us!

Fun is fundamental. We believe in forming strong bonds in and outside the office. That’s why we have a team-building budget and organize activities to enjoy ourselves.

Positivity wins the day. Bring a positive attitude and communicate openly. Self-awareness and an openness to learn are always a plus.

Perks of being one of us

  • Top-notch private health insurance — includes dental and psychological services
  • Full-time, permanent contract
  • Flexible time off, no blackout dates, plus your birthday, Christmas’ Eve and New Year’s Eve off
  • Remote work OR come into the office if you prefer!
  • Flextime (7 – 9:30 a.m. / 3:30 – 7:30 p.m)
  • Free Friday afternoons (a 7-hour workday!) + 35-hour week in July and August (free afternoons here we come!)
  • Enhanced career path designed just for you
  • External training budget
  • Other: ticket restaurant, nursery tickets
  • Budget for team-building activities
  • We celebrate all company landmarks
  • And when you come into the office, you’ll get free coffee and snacks, fresh fruit, and can enjoy our game room and the cool terrace overlooking the Mediterranean

Sounds good? Apply now! We’re looking forward to getting to know you.

Equal Employment Opportunity Employer:

Leadtech is an Equal Employment Opportunity (EEO) Employer, which means we encourage applications from people with different backgrounds, interests, and personal circumstances. Our team welcomes applicants regardless of their race, gender, age, religion, nationality, sexual orientation, and/or disabilities. All we need is your high energy, skills, and willingness to be a part of a great project!


You'll have the flexibility to choose whether you'd like to come to the office every day, from time to time, or work fully remote. We want you to find the best combination for you.

If you prefer to be surrounded with amazing people, our exceptional office is in Barcelona’s Blue Building, located right on the city's seafront. Besides our stunning views, you’ll enjoy our office perks such as free fruit, snacks, and coffee and you’ll also be able to take part in our Mario Kart and table tennis competitions.


About Leadtech

  • Agency

  • Tech Start-up

  • Barcelona

  • 50-200

  • 2007

At Leadtech, we work hard... and play harder! Our mission is to empower clients and employees to achieve its goals in the online business world.

Since 2007, we have been fostering innovative and creative techniques across a multitude of industries, making us pioneers in online project management.

Leadtech is dedicated to constant improvement, as well as inspiring new ideas and methods daily, for both the world in which we live and the future to come.

We think big... and work bigger, and that's why we do business internationally with over 100 passionate professionals who speak over 15 languages fluently. A global team of focused experts in a range of fields:

We analyze, we socialize, we write, we code, we design, we calculate, we decide, we collaborate, we generate, we engage, we program, we create… The real question is what don’t we do?!

With a truly modern approach to company culture, our values, diversity, flexibility and an active work-play balance are what make Leadtech unique.

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