SEA Manager in Barcelona


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Job Description

We are Stayforlong, and for us travel is not just a means to an end but a journey of extraordinary moments and remarkable discoveries.

As firm believers in the enriching power of prolonged stays, we are passionate about nurturing meaningful connections with the places our customers visit. We reward their commitment to the journey with progressively cheaper rates, encouraging them to immerse themselves in the very essence of each destination.

We were born in Barcelona out of the need to disrupt an industry dominated by big corporations dictating how we should travel.

Since 2015, our commitment has been to empower our customers to break free from the constraints of an oversaturated market. We strive to offer a fresh perspective, giving them, hoteliers and our partners, the flexibility, opportunities and choices they deserve.

About the team

At Stayforlong we are currently a team of 80 people working in a dynamic and collaborative environment where people have the opportunity to grow and develop professionally.

We strongly believe in equal opportunities for everyone, both in the workplace and beyond. We like to create spaces where everyone's ideas are equally valued and heard.

We started in a difficult business environment and have grown from there, which is why we admire nonconformists who fight against the odds, refuse to be intimidated, and help others along the way. With our digital DNA, we thrive on challenges, love to think outside the box, and move with the times.

Currently, we’re developing our Marketing department and we need a SEA Manager to diversify our acquisition channels.

Would you like to join us? 👋

Job purpose:

You will develop the SEA channel and grow it’s share to make it a key part of Stayforlong’s marketing team. Furthermore, you will take care of tactical and hands-on action execution to achieve the desired performance objectives.

The Marketing team at Stayforlong is a dynamic group of dedicated professionals who are passionate about making our product and brand shine in every way.

Our team comprises talented analysts, marketing specialists, CRM experts, and creatives. We thrive on combining data-driven insights with creative thinking. Together, we form a collaborative and multidisciplinary force with one common goal: to bring our brand to life.

We like to think that our team is full of vibrant personalities and a supportive atmosphere that feels more like a close-knit community. We believe in the power of collaboration and offer an environment where creativity and ideas flow freely. We cherish the opportunity to learn from each other, leveraging the diverse skills and talents of our team members.

Main job responsibilities are:

- Plan, design, implement and optimize SEA campaigns across our 23 markets and 18 languages

- In collaboration with the CMO, define channel strategy and roadmap setting ambitious but realistic goals.

- Manage spend and revenue of the SEA campaigns towards given targets, deciding on the right bidding strategies and maximizing ROI

- Collaborate closely with other teams and departments to ensure continuous improvement of all aspects of the SEA channel (creatives, feeds, tracking, landing pages, reporting, etc.)

- Identifying new and creative growth opportunities.

- Run extensive data analysis and continuous performance monitoring using reporting and tracking tools

- Deliver performance reports and insights to the Marketing team and internal stakeholders.

- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

- Collaborate closely with your partners: Google, Microsoft, agencies, etc.

- Benchmark competitors, perform keyword research and stay up to date on SEA best practices, new features and trends

What you need to have:

- At least 4-5 years of proven experience in SEA marketing, managing multi language campaigns for a large catalog of products on Google Ads and Bing Ads.

- Previous experience in managing and adapting campaigns to different bidding strategies like manual CPC, target CPA or target ROAS.

- Experience in all aspects of SEA campaign optimization from keyword research, to creative and landing page optimizations.

- Experience working with other platforms such as Facebook Ads, Twitter Ads or Tik Tok Ads is highly valuable.

- Extensive knowledge of the Google Ads and Bing Ads platforms and Adwords editor are a must. A good understanding of online tracking, attribution models and Google Tag Manager are a plus.

- Analytical mind-set. Exceptional analytical skills, including data manipulation and strong Excel knowledge.

- Fluent Spanish and English.

- Ability to handle different projects and manage budgets.

- Good verbal communication and presentation skills.

- Ability to adapt to a constantly evolving environment

What we offer:

- Permanent contract.

- Immediate incorporation.

- Full-time. Flexible schedule.

- Possibility to work from home.

- Office located in the center of the city (Barcelona).

- Flexible remuneration: You will be able to include a restaurant card, transport card, kindergarten check, health insurance, and training.

- Taking part in a multicultural company.

- Excellent work environment

Sign up for our job offer and discover what we can achieve together. We wanna meet you!


About Stayforlong


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